| 2EC | |
| City: | Bega, Batemans Bay |
| Area: | New South Wales south coast |
| Frequency: | 94.5 FM, 105.5 FM & 105.9 FM |
| Airdate: | 30 September 1937 |
| Format: | Classic hits |
| Acma Bsl: | 4107 |
| Erp: | Various |
| Licensing Authority: | ACMA |
| Callsign Meaning: | East Coast Radio |
| Former Callsigns: | 2BE |
| Affiliations: | 2UE, 2SM, 2GB, 2CC |
| Owner: | ARN |
| Licensee: | East Coast Radio Pty. Ltd |
| Sister Stations: | Power FM NSW South Coast |
| Website: | http://www.2ec.com.au/ |
2EC is a radio station broadcasting to the South Coast of New South Wales, Australia, specifically the local government areas of Eurobodalla and Bega Valley. It is owned by East Coast Radio Pty. Ltd, which is a subsidiary of ARN.
2BE began test broadcasting in February 1937.[1] The station was officially opened on 30 September 1937.[2]
In November 2021, 2EC, along with other stations owned by Grant Broadcasters, were acquired by the Australian Radio Network. This deal will allow Grant's stations, including 2EC, to access ARN's iHeartRadio platform in regional areas. The deal was finalized on 4 January 2022.[3] It is expected 2EC will integrate with ARN's Pure Gold Network, but will retain its current name according to the press release from ARN.
The station airs a classic hits format, with the same playlist as other stations part of the ARN Regional Pure Gold Network.
In contrast to many radio stations in regional Australia, 2EC airs very little networked programming. A strong focus is on the community, with segments such as Lost and Found, Job file and Community Contact featured throughout the day. Discussions about local events and issues are held regularly, with strong local news heard most hours.
The 2EC morning show often speaks to key local people such as Bega MP Andrew Constance.
The radio station has a very local feel, which is also incorporated with their websites, www.2ec.com.au and www.guidetofarsouthcoast.com.au
Weekend programming includes "The Best of Kimmi Saker", The Locker Room, Real Estate Show. The station is unique in NSW in that it takes both NRL and AFL coverage, possibly owing to its position near the Victorian border. AFL is heard Saturday afternoon from midday, whilst NRL is covered Friday night, Saturday night and Sunday afternoons with the 2EC Continuous Call Team. And not much else
Power FM South Coast is a sister station, playing contemporary hit music.