21 (Hunter Hayes song) explained

21
Cover:21 - Single by Hunter Hayes.jpg
Type:single
Artist:Hunter Hayes
Album:The 21 Project
Label:Atlantic Nashville
Prev Title:Light Me Up
Prev Year:2015
Next Title:Yesterday's Song
Next Year:2016

"21" is a song recorded by American country music singer Hunter Hayes as the lead single from his third studio album The 21 Project (2015). Written by Dallas Davidson, Kelley Lovelace, and Ashley Gorley, the song is Hayes' first to not feature an official writing credit.[1] It was released in the UK on May 21, 2015 before being released to digital retailers in North America on May 26, 2015.[2] It is also included on his second extended play, 21 (2015). "21" impacted country radio on June 8, 2015 and entered the Billboard Country Airplay chart at number 32.

Composition

"21" is a mid-tempo country pop and pop rock song about the "carefree" days of being a young adult.[2] The staff at country music blog Taste of Country noted the song's lyrics as being more superficial and straightforward than those on his previous album, Storyline (2014). A chant of "nah nah nah" opens the song, over a guitar riff that Hayes added as part of his effort to personalize the song, and is repeated again at the end of each chorus. It has been described as a "party song" by critics including Brian Mansfield of USA Today.[1]

The song was written by Dallas Davidson, Kelley Lovelace, and Ashley Gorley, although Hayes made changes to the arrangement with Davidson's approval.[3] Billboard credits him as a songwriter for his contributions.[4] Hayes also co-produced the song with Dann Huff.

Background and release

On May 11, 2015, Country Aircheck published a full-page ad online with a black-and-green calendar bearing Hayes' official logo and highlighting the date May 21, leading to speculation that his then-upcoming single would be released on that date.[5] Hayes continued promoting the single by posting twenty-one consecutive tweets containing only solid-black images, alluding to the song's title.[6] He confirmed the title on May 18 and 19, by posting a black square with a green 2 on the left half and a green square with a 1 on the right half, respectively, on those dates.[7] [8] On May 21, 2015, the song was released to streaming services and to iTunes UK, and was made available to country radio.[2] It was released to digital retailers in Canada and the United States on May 26, 2015. The song official impacted country radio on June 8, 2015.

Music video

The music video was directed by Kristin Barlowe and premiered in June 2015.[9]

Chart performance

"21" debuted at number 32 on the Billboard Country Airplay chart for the week ending June 6, 2015.[10] The song has sold 117,000 copies in the US as of December 2015.[11]

Year-end charts

Chart (2015)Position
US Country Airplay (Billboard)[13] 76
US Hot Country Songs (Billboard)[14] 66

Release history

CountryDateFormatLabel
United StatesMay 21, 2015Streamed audioAtlantic Nashville
United KingdomDigital download[15]
CanadaMay 26, 2015[16]
United States[17]
June 8, 2015Country radio[18]

Notes and References

  1. News: Mansfield. Brian. Hunter Hayes talks about new single, '21'. 27 May 2015. USA Today. Gannett Company. 22 May 2015.
  2. News: Betts. Stephen L.. Hear Hunter Hayes Go Big With New Song '21'. 27 May 2015. Rolling Stone. Wenner Media. 21 May 2015.
  3. News: Taste of Country Staff. Hunter Hayes, '21' [Listen]]. 27 May 2015. Taste of Country. Townsquare Media. 21 May 2015.
  4. News: Billboard Country Update. 22 July 2015. Billboard. Prometheus Global Media. June 1, 2015.
  5. News: Cantor. Brian. Hunter Hayes' New Single Apparently Arrives on May 21. 28 May 2015. Headline Planet. Cantortainment. 12 May 2015.
  6. News: Cantor. Brian. Hunter Hayes Teases New Single; Posts 21 Black Pictures on Twitter. 28 May 2015. Headline Planet. Cantortainment. 17 May 2015.
  7. Web site: Hunter Hayes. Hunter Hayes. Hunter Hayes - Timeline Photos. Facebook. 28 May 2015. 18 May at 23:01.
  8. Web site: Hunter Hayes. Hunter Hayes. Hunter Hayes - Timeline Photos. Facebook. 28 May 2015. 19 May at 23:01.
  9. Web site: CMT : Videos : Hunter Hayes : 21. https://web.archive.org/web/20150629220340/http://www.cmt.com/videos/hunter-hayes/1213941/21.jhtml. dead. June 29, 2015. Country Music Television. June 27, 2015.
  10. News: Trust. Gary. Chart Highlights: Taylor Swift Blasts Onto Pop Songs With 'Bad Blood'. 27 May 2015. Billboard. Prometheus Global Media. 25 May 2015.
  11. News: The Top 30 Digital Singles: December 14, 2015. Matt . Bjorke . December 14, 2015 . Roughstock .
  12. Web site: Chart Search. Billboard Bubbling Under Hot 100 for Hunter Hayes. 22 July 2015.
  13. Web site: Billboard Country Update for December 14, 2015. 7. December 14, 2015. Billboard. Prometheus Global Media. December 15, 2015.
  14. Web site: Best of 2015: Hot Country Songs . . . 2015 . December 9, 2015.
  15. Web site: 21 - Single by Hunter Hayes. iTunes Store (GB). Apple Inc. 28 May 2015.
  16. Web site: 21 - Single by Hunter Hayes. iTunes Store (CA). Apple Inc. 27 May 2015. https://web.archive.org/web/20150527232301/https://itunes.apple.com/ca/album/21-single/id995343484. 27 May 2015.
  17. Web site: 21 - Single by Hunter Hayes. iTunes Store (US). Apple Inc. 27 May 2015. https://web.archive.org/web/20150527232233/https://itunes.apple.com/us/album/21-single/id995343484. 27 May 2015.
  18. R&R :: Going For Adds :: Country. Radio & Records. 27 May 2015. Week Of: June 8, 2015. https://web.archive.org/web/20150522134818/http://gfa.radioandrecords.com/publishGFA/GFANextPage.asp?sDate=06%2F08%2F2015&Format=4. 22 May 2015. dead. dmy-all.