20 Times Square Explained

20 Times Square
Native Name:701 Seventh Avenue
Coordinates:40.7593°N -73.9842°W
Location:701 Seventh Avenue, New York City, U.S.
Status:Completed
Building Type:Hotel and Retail
Start Date:2013
Completion Date:February 2019
Floor Count:42 [1]
Owner:701 Seventh Property Owner LLC
Developer:The Witkoff Group and Maefield Development
Architect:Platt Byard Dovell White Architects
Engineer:Severud Associates
Main Contractor:CNY Group

20 Times Square is a 42-story[1] mixed-use development at 701 Seventh Avenue, on the northeast corner with West 47th Street at the northern end of Times Square, Manhattan, New York City.[2] The development includes one of Ian Schrager's Edition Hotels, operated by Marriott, above a 6-floor 76000square feet retail component.[3] It opened in February 2019.

The building replaces the 1910 structure originally known as the Columbia Amusement Company Building, which had been home to a movie theater known variously as the Mayfair Theatre, the DeMille Theatre, and the Embassy 2-3-4 Theatre. On the upper floors, the Columbia Amusement Company Building had housed the famous Unique Recording Studios, which closed in 2004.[4]

Development

Between 2000 and 2011, the Port Authority of New York and New Jersey (PANYNJ) worked with Vornado Realty Trust, who had partnered with the Lawrence Ruben Company.[5] In November 2007, the PANYNJ announced the terms of an agreement in which it would receive nearly $500 million in a lease arrangement for a new office tower above the Port Authority Bus Terminal that would also provide funds for additional terminal facilities.[6] It would include 1300000square feet of commercial space in a new office tower, which was to use the vanity address 20 Times Square, the addition of 60000square feet of new retail space in the bus terminal, as well as 18 additional departure gates, accommodating 70 additional buses carrying up to 3,000 passengers per hour. New escalators would be installed to help move passengers more quickly between the gate area and the ground floor. Construction was expected to begin in 2009 or 2010 and take four years to complete.[7] [8]

Following in the tradition of Times Square, and the zoning ordinances requirement for building owners to display illuminated signs, the development features a very large wraparound high definition LED screen, known as a Jumbotron. The screen is one of the largest video-capable screens in the world.[9] It features 16 million LED diodes (pixels) measuring only 10mm, providing 18,000 square feet of screen along 200 linear feet of wraparound frontage.[9] This makes the screen the largest single LED screen in New York and over six times the size of the famous Coca-Cola sign in Times Square. The sign is larger than Times Square's previous largest, the 17000ft2 sign on the flagship Walgreens store located at One Times Square.[10]

According to City Planning Department documents, an increase in the size (and FAR) of the 500feet building was made possible by the transfer of air rights from two nearby Broadway locations.[11] The vanity address 20 Times Square was allocated by the City to the development in April 2014.[2] [11] [12] In May 2014 it was announced that the retail space is being leased through the CBRE Group.[2] [12]

Usage and tenants

On November 30, 2017, the National Football League and Cirque du Soleil opened NFL Experience Times Square—an interactive museum attraction devoted to the league, in four ground-level floors.[13] [14] [15] [16] It also contained broadcasting facilities for NFL Network's morning show Good Morning Football.[17] In September 2018, it was announced that the attraction would close after the end of 2018.[18] [19]

In December 2019, just ten months after the Edition hotel opened, the French bank Natixis, which had provided the $2 billion dollar financing package for the project, filed to foreclose on the property, asserting that a $650 million portion of the loan package was in default because of numerous undischarged mechanics’ liens recorded against the property.[20] The foreclosure suit also alleged that the developer Maefield had defaulted by failing to lease the project’s retail space by a September 2019 deadline. The suit alleged that as of December 2019, 90% of the property’s retail space had been sitting vacant.[21] A $900 million loan on the building entered servicing in November 2022.[22] [23] After Maefield did not repay the $750 million balance of the loan when it matured in August 2023, Wilmington Trust filed to foreclose on behalf of the lenders.[24] [25]

Notes and References

  1. Web site: The Edition Times Square . Council on Tall Buildings and Urban Habitat . 13 September 2023.
  2. News: Ian Schrager Taps CBRE for 20 Times Square Retail. Barbarino. Al. Commercial Observer. (May 21, 2014)
  3. News: Marriott brings Schrager's vision to Times Square's new 'Edition' . New York Post. Steve . Cuozzo. (January 20, 2014)
  4. Web site: Unique Recording Studio . Mix Magazine Online . June 10, 2014 . https://web.archive.org/web/20140714205955/http://www.mixonline.com/mag/audio_unique_recording_studio/ . July 14, 2014 . dead . (August 1, 2000)
  5. News: Staff . Chinese Developer Pledges up to $700 million with Vornado Realty Trust for Port Authority Tower . . July 15, 2011 . May 25, 2012 .
  6. News: Bagli . Charles V. . Tower Planned Atop Port Authority Bus Terminal in New Wave of Development . . November 30, 2007 . July 25, 2009.
  7. News: Dunlap . David W. . Designs Unveiled for Tower Above Port Authority Bus Terminal . . July 25, 2008 . July 25, 2009.
  8. RENDERINGS RELEASED FOR PLANNED OFFICE TOWER ABOVE PORT AUTHORITY BUS TERMINAL'S NORTH WING . Port Authority of New York and New Jersey . July 24, 2008 . January 7, 2011 .
  9. Web site: Barbarino . Al . Ian Schrager Taps CBRE for 20 Times Square Retail . Commercial Observer . June 5, 2014.
  10. News: How to Stand Out in Times Square? Build a Bigger and Brighter Billboard. Collins. Glenn . The New York Times. May 24, 2008. January 14, 2013.
  11. News: MiMa to get big Treehaus. Cuozzo. Steve. New York Post. (December 16, 2013)
  12. News: CBRE to market 20 Times Square retail . . May 20, 2014 . June 9, 2014 . July 14, 2014 . https://web.archive.org/web/20140714225316/http://www.rew-online.com/2014/05/20/cbre-to-market-20-times-square-retail/ . dead .
  13. News: This New Times Square Hotel Will Be Wrapped in New York City's Biggest Billboard. Travel & Leisure. November 30, 2017. en.
  14. News: The Future of Cirque du Soleil Isn't the Circus. November 29, 2017. Bloomberg Businessweek. November 30, 2017.
  15. News: Cirque du Soleil, NFL Team Up For Massive Times Square Attraction. Cox. Gordon. June 23, 2016. Variety. November 30, 2017. en-US.
  16. News: The NFL opened up a football theme park in the middle of Times Square. SBNation.com. November 30, 2017.
  17. News: Good Morning Football moving to new NFL Experience in Times Square. February 13, 2018. Awful Announcing. February 13, 2018. en-US.
  18. Web site: NFL Experience Sacked During First-Year Opening Drive. MediaPost. en. November 26, 2018.
  19. Web site: NFL Experience Still Open In Times Square Through End Of Year. Sports Business Daily. en. November 26, 2018. subscription.
  20. News: Rich . Bockmann . Lender forecloses on Maefield's billion-dollar Times Square project . . December 9, 2019 . January 21, 2020.
  21. News: Konrad . Putzier . New York's Retail Property Slump Claims Big Times Square Building . . December 10, 2019 . January 21, 2020.
  22. Web site: November 23, 2022 . Massive loan on Maefield's 20 Times Square in trouble . August 28, 2023 . The Real Deal.
  23. Web site: Coen . Andrew . November 22, 2022 . CMBS loan on 20 Times Square Enters Special Servicing . August 28, 2023 . Commercial Observer.
  24. Web site: Rogers . Jack . August 25, 2023 . Lenders Foreclosing on Times Square Hotel . August 28, 2023 . GlobeSt.
  25. Web site: Andrews . Jeff . August 23, 2023 . Lenders File to Foreclose on Times Square Edition Building . August 28, 2023 . The Real Deal.