| Club: | Ayr United |
| Season: | 2024–25 |
| Manager: | Scott Brown |
| Stadium: | Somerset Park |
| Chairman: | David Smith |
| League: | Scottish Championship |
| League Result: | 3rd |
| Cup1: | Scottish Cup |
| Cup1 Result: | Fourth round |
| Cup2: | Scottish League Cup |
| Cup2 Result: | Group stage |
| Cup3: | Scottish Challenge Cup |
| Cup3 Result: | Quarter-finals |
| League Topscorer: | Anton Dowds (5) |
| Season Topscorer: | Anton Dowds (9) |
| Pattern La1: | _ayrutd2425h |
| Pattern B1: | _ayrutd2425h |
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| Prevseason: | 2023–24 |
| Nextseason: | 2025–26 |
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| Pattern Sh2: | _ayrutd2425a |
The 2024–25 season is Ayr United's seventh consecutive season in the Scottish Championship after being promoted from League One in the 2017–18 season. Ayr are also competing in the Scottish Cup, League Cup, and Challenge Cup.
See main article: 2024–25 Scottish League Cup.
See main article: 2024–25 Scottish Challenge Cup.
See main article: 2024–25 Scottish Cup.
[1] |-|colspan="10"|Players who left the club during the 2024–25 season|-|}
| Date | Position | Name | From | Fee | Ref. |
|---|---|---|---|---|---|
| 24 May 2024 | FW | George Oakley | Greenock Morton | Free transfer | [2] |
| 25 May 2024 | Anton Dowds | Partick Thistle | [3] | ||
| 15 June 2024 | MF | Marco Rus | Coventry City | Undisclosed | [4] |
| 16 June 2024 | DF | Scott McMann | Dundee United | Free transfer | [5] |
| 19 June 2024 | MF | Ethan Walker | Blackburn Rovers | [6] | |
| 9 July 2024 | MF | Jake Hastie | Hartlepool United | [7] | |
| 16 July 2024 | GK | Liam Russell | Queen's Park | [8] | |
| 19 July 2024 | DF | Mikey Devlin | Livingston | [9] | |
| 6 September 2024 | Jamie Hamilton | Hamilton Academical | [10] | ||
| GK | Jack McIntyre | Accrington Stanley | [11] | ||
| 11 October 2024 | MF | Connor McLennan | Salford City | [12] | |
| Date | Position | Name | To | Fee | Ref. |
|---|---|---|---|---|---|
| 6 May 2024 | GK | Charlie Albinson | Hamilton Academical | Free transfer | [13] [14] |
| DF | Nathan McGinley | Spennymoor Town | [15] [16] | ||
| MF | Carter Jenkins | University of Stirling | |||
| Paul Smith | Annan Athletic | [17] | |||
| Dario Viviani | Troon | [18] | |||
| 24 May 2024 | FW | Franny Amartey | Weymouth | [19] [20] | |
| Ahkeem Rose | Hereford | [21] | |||
| 16 June 2024 | DF | Sean McGinty | Hamilton Academical | [22] [23] | |
| 1 October 2024 | MF | Aiden McGeady | Retired | [24] [25] | |
| Date | Position | Name | From | End date | Ref. |
|---|---|---|---|---|---|
| 31 May 2024 | GK | Harry Stone | Heart of Midlothian | 31 May 2025 | [26] |
| 1 June 2024 | MF | Jay Henderson | Ross County | [27] | |
| 28 August 2024 | Ryan Howley | Coventry City | [28] | ||
| 30 August 2024 | DF | Connor McAvoy | Fulham | [29] | |
| 31 August 2024 | FW | Alfie Bavidge | Aberdeen | [30] | |
| Date | Position | Name | From | End date | Ref. |
|---|---|---|---|---|---|
| 19 July 2024 | GK | Ollie Ecrepont | East Stirlingshire | 31 May 2025 | [31] |
| 3 August 2024 | MF | Andy Murdoch | Clyde | 1 January 2025 | [32] |
| 23 August 2024 | FW | Frase Bryden | Queen of the South | 31 May 2025 | [33] |
| 31 August 2024 | Max Guthrie | Stranraer | [34] | ||
| 6 September 2024 | Lucas McRoberts | Bonnyrigg Rose | [35] | ||
| DF | Jamie Hamilton | East Kilbride | 1 January 2025 | ||
| 24 September 2024 | MF | Scott Tomlinson | Stenhousemuir | 31 May 2025 | [36] |
| 30 September 2024 | GK | Robbie Mutch | Stranraer | 1 January 2025 | [37] |