| Club: | Atlanta Beat |
| Season: | 2010 |
| League: | WPS |
| Chrtitle: | Owner |
| Chairman: | Fitz Johnson |
| Mgrtitle: | Head coach |
| Manager: | Gareth O'Sullivan, James Galanis |
| Stadium: | KSU Soccer Stadium |
| League Result: | 7th |
| Cup1: | Playoffs |
| Cup1 Result: | Did not qualify |
| League Topscorer: | Eniola Aluko (6) |
| Season Topscorer: | Eniola Aluko (6) |
| Highest Attendance: | 7,248 (May 9 vs. NJ) |
| Lowest Attendance: | 2,267 (Sept. 1 vs. BOS) |
| Average Attendance: | 3,690 |
| Largest Win: | 1 goal (5 matches) |
| Largest Loss: | 1–6 (Aug. 28 vs. BAY) |
| Pattern B1: | _whitecollar |
| Leftarm1: | FF9E00 |
| Body1: | FF9E00 |
| Rightarm1: | FF9E00 |
| Shorts1: | FFFFFF |
| Socks1: | FF9E00 |
| Pattern B2: | _blackcollar |
| Leftarm2: | DD0000 |
| Body2: | DD0000 |
| Rightarm2: | DD0000 |
| Shorts2: | 000000 |
| Socks2: | DD0000 |
| American: | true |
| Updated: | July 15, 2022 |
| Nextseason: | 2011 |
The 2010 Atlanta Beat season was the club's inaugural season in Women's Professional Soccer, joining the Philadelphia Independence as expansion teams in the league's second season, and was their first season in the top division of women's soccer in the American soccer pyramid. Including the WUSA franchise, this was the club's fifth year of existence.[1]
The WPS Beat, with few connections to its WUSA predecessor, was announced on June 18, 2009, as an expansion franchise. It began play at the newly built Kennesaw State University Soccer Stadium, a $16.5 million, 8,300-seat facility that had been built in partnership between the university and the Beat.[1] [2] Their owner, Fitz Johnson, was an attorney and former defense contractor. The Beat's first signings were through the 2009 WPS International Draft, selecting Ramona Bachmann, Johanna Rasmussen, and Mami Yamaguchi. The team also selected Tobin Heath with the first-overall pick in the 2010 WPS College Draft; however, she injured her ankle three matches into the season and did not appear for the Beat again.[1]
On June 4, 2010, after the Saint Louis Athletica folded in the middle of the season, the Beat added Lori Chalupny, Hope Solo, Eniola Aluko (who would lead the team in goals scored on the season), and Tina Ellertson.[1] [3] Its absorption of so many players from Athletica led to women's soccer bloggers to refer to nickname the team "Atlantica".[1]
After a 4-10-5 start, including an eight-match winless streak to start the season, the Beat fired head coach Gareth O'Sullivan and assistant coach Robbie Nicholson. James Galanis was hired to take over as coach;[4] under him, the Beat finished 1-3-1. The Beat conceded the league's most goals in the season (40) and were tied with Sky Blue FC for the fewest scored (20).[1]
| Week | Player | Week's Statline | ||
|---|---|---|---|---|
| align=center | 16 |  Allison Lipsher | 11 saves in two matches[6] [7] | |
| align=center | 19 | Eniola Aluko | Game-winning goal vs. Boston[8] [9] |