2(X)IST explained

2(X)IST
Type:Private
Founder:Gregory Sovell
Parent:The Moret Group[1]
Location:Dayton, New Jersey, United States
Industry:Fashion
Products:Men's underwear, activewear, swimwear, clothing, and fashion accessory
Website:2xist.com

2(X)IST (pronounced "to exist") is an American luxury fashion label that makes men's underwear, swimwear, activewear, loungewear, socks, and watches. It also launched a women's line featuring activewear, sleepwear and intimates. The company was founded in 1991 and is headquartered in Dayton, New Jersey.[2] [3]

History

2(X)IST was founded in 1991 by Gregory Sovell and was acquired by the Moret Group in 1995. In 2005, Sovell left the company and founded C-IN2, another brand of men's underwear.[4]

External links

Notes and References

  1. https://www.moret.com/2xist 2(X)IST
  2. https://2xist.com/pages/about-us About Us
  3. https://2xist.com/pages/contact-us Contact Us
  4. News: Changes in the Marketing of Men's Underwear. The New York Times. 2013-05-22. 2016-01-24. 0362-4331. Eric. Wilson.