| 1st Avenue Mall | |
| Location: | George Town, Penang, Malaysia |
| Coordinates: | 5.4131°N 100.331°W |
| Owner: | 1st Avenue Mall Sdn Bhd |
| Floor Area: | 655000square feet |
| Floors: | 10, Including basement and ground floor |
| Number Of Anchors: | 2 (Parkson, TGV Cinemas) |
| Opening Date: | November 2010 |
1st Avenue Mall is a shopping mall within George Town in the Malaysian state of Penang. It is located at Magazine Road, next to Komtar and Prangin Mall, and is linked to both buildings via overhead bridges.
Initially planned as Phase 4 of the Komtar project, 1st Avenue Mall was eventually developed by a private developer and opened to the public in 2010. Upon its completion, it competes directly against the adjacent Prangin Mall and has since attracted a variety of well-known international fashion brands, including H&M, Skechers, Cotton On and Victoria's Secret.[1]
At present, the mall has one anchor tenant - TGV Cinemas. The latter operates a cineplex at the top floor of the shopping mall, also dubbed as Cloud 8.
1st Avenue Mall has a total of seven retail floors (LG - L4 & L8), and three multistorey carpark levels (L5 - L7)
One of the two main anchor tenants of 1st Avenue Mall, was Parkson, which occupies 95,000 sq ft of the first four floors within the mall. However, it shut down due to COVID-19 financial difficulties. The major fashion names that have set up outlets within 1st Avenue Mall include H&M, Skechers, Giordano, and Forever 21. Sports chains like Al-Ikhsan Sports, Original Classic, and Royal Sporting House are still existing inside the mall.
In addition, there are a number of restaurants, cafes and beverage outlets within 1st Avenue Mall, including Texas Chicken, Starbucks, Subway, Kenny Rogers Roasters, The Chicken Rice Shop, Seoul Garden, Sushi King, Tealive, A&W, J.CO Donuts, Pacific Coffee, and OldTown White Coffee.
Recently, Village Grocer, a full-fledged supermarket chain of premium grocers, has opened at a former old unit space of Padini in Level LG.
Also, there are home improvement stores like Mr. D.I.Y and Easy Home that are situated side by side on the 4th floor of the former huge lot space that once belonged to AEON BIG.
1st Avenue Mall is home to a variety of entertainment options. The main anchor tenant of the mall, TGV Cinemas, operates an eight-screen cineplex at Cloud 8, the top floor of the shopping mall. At the time of its launching, it was the first TGV Cinemas outlet in Penang Island.
Other entertainment outlets within the mall include an amusement centre (KB Fun) and a karaoke joint (Red Box). The amusement centre is located besides the S&J Co. gift shop at 3rd floor, while the karaoke joint shares the Cloud 8 with the TGV Cineplex.[2]
1st Avenue Mall's location at the heart of George Town, right next to the Rapid Penang bus terminal in Komtar, makes it easily accessible to locals and tourists alike. One can take the free-of-charge Rapid Penang CAT bus from anywhere within George Town's UNESCO World Heritage Site to get to 1st Avenue Mall.
As most Rapid Penang bus routes on Penang Island pass through the Komtar Bus Terminal, 1st Avenue Mall can also be reached via any Rapid Penang bus heading to Komtar.