10 My Me Explained

10 My Me
Type:studio
Artist:Morning Musume
Cover:10MyMeRegular.jpg
Recorded:2009
Length:51:29
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10 My Me (stylized as ) is Japanese pop girl group Morning Musume's tenth studio album. It was released March 17, 2010 in both a regular and limited edition. The normal edition came with a photocard, depicting a similar picture to the limited edition cover. The limited edition was packaged with a bonus DVD and had a different, black cover.[1] The title of the album is a pun: "10 My Me" is read as in Japanese, which literally means "tenth album".[2] The album contains vocals from former member Koharu Kusumi who graduated from the group in December 2009;[3] she is not credited.[4]

Writing and development

On December 30, 2009, along with the announcement of then-forthcoming release of their forty-second single, "Onna ga Medatte Naze Ikenai", it was also announced that the group would be releasing their tenth studio album on March 17, 2010. According to Tsunku, "Genki Pikappika!" was originally chosen as the opening track for the album; however, he felt that "Moonlight Night (Tsukiyo no Ban da yo)" was a better choice.[5] The Chinese version of "Ame no Furanai Hoshi de wa Aisenai Darō?" was included in the album as a chance to give the two Chinese members, Junjun and Linlin, a chance to shine and challenge the other members.

Singles

"Shōganai Yume Oibito" was released as the album's lead single in Japan on May 13, 2009 and topped the Oricon single chart. This became their first number-one single since 2006's "Aruiteru"[6] and extended their record for having the most number-one singles for a female group.[7]

The second single was "Nanchatte Ren'ai", released on August 12, 2009, nearly 3 months after the release of "Shōganai Yume Oibito". It debuted at number-two on the Oricon single chart.[8] This made them the second group to have forty Top 10 singles since their debut after Japanese pop boy band SMAP, who accomplished this feat back in October 2006.

The third single, "Kimagure Princess", was released on October 28, 2009 and would be the last single for Koharu Kusumi, who joined the group as the only seventh generation member in 2005.[9] "Kimagure Princess" debuted at number four on the Oricon charts.[10]

"Onna ga Medatte Naze Ikenai" was the last single from the album, released on February 10, 2010. The single debuted at number five on the charts.[11]

Promotion

In order to promote the album, Morning Musume appeared on various TV shows such as, Samma no Mamma,[12] MuJack,[13] and Waratte Iitomo.[14] The group appeared at a 3D fashion concert and performed their 2000 hit song "Ren'ai Revolution 21".[15] Risa Niigaki and Aika Mitsui also worked part-time as cashiers for two hours at Tower Records in Shibuya on the day of the album's release.[16] The album was further promoted by their spring concert tour, titled Pikappika!, which began on March 19, 2010.[17]

Chart performance

On the day of its release, 10 My Me debuted at number seven on the Oricon daily chart.[18] At the end of the week, the album debuted at number nine on the weekly chart with 12,103 copies sold.[19]

Charts

Chart (2010)Peak
position
Oricon Daily Chart7
Oricon Weekly Chart9
Billboard Japan Top Charts[20] 15

Personnel

Release history

RegionDateLabelFormatCatalog
Japan[21] ZetimaCDEPCE-5699
CD+DVDEPCE-5697~8
Taiwan[22] Forward MusicCD10-20677-1
CD+DVD10-20677
South Korea[23] M.net MediaCDCMAC-9492
CD+DVDCMAC-9491
United StatesApril 10, 2010[24] JapanFilesCDJF-1021

External links

Notes and References

  1. Web site: 10 My Me. Up Front Group. Hello! Project. Japanese. 2010-03-06. https://web.archive.org/web/20100302212237/http://www.helloproject.com/discography/musume/a_024.html. 2010-03-02. dead.
  2. Web site: 10 My Me. Neowing. Japanese. 2010-03-07.
  3. Web site: http://news.livedoor.com/article/detail/4527883/. ja:モーニング娘。久住小春卒業後初のシングル2月リリース. 2009-12-30. Natalie. Livedoor. Japanese. 2010-03-06. https://web.archive.org/web/20100103165337/http://news.livedoor.com/article/detail/4527883/. 2010-01-03. dead.
  4. 10 My Me Booklet.
  5. Web site: http://www.tsunku.net/pw_Music.php?@PS@=none&@DB_ID@=474. ja:つんく♂オフィシャルウェブサイト. Tsunku.net. Japanese. 2010-03-19. https://web.archive.org/web/20110930104733/http://www.tsunku.net/pw_Music.php?@PS@=none&@DB_ID@=474. 2011-09-30. dead.
  6. Web site: http://www.oricon.co.jp/news/confidence/66222/full/. ja:8期メンバーで初、モーニング娘。が2年半ぶりに首位獲得 . 2009-05-19. Oricon. Oricon Style. Japanese. 2010-03-07.
  7. Web site: http://www.zakzak.co.jp/gei/200905/g2009051902.html. ja:モー娘。３９枚目のシングル、オリコン初登場１位. 2009-05-19. Sankei Shimbun. Zak Zak. Japanese. 2010-03-07. https://web.archive.org/web/20090622045429/http://www.zakzak.co.jp/gei/200905/g2009051902.html. 2009-06-22. dead.
  8. Web site: 浜崎あゆみ史上最多44作目のTOP10入り、デビュー以来初の歴代単独1位 . 2009-08-18. Oricon. Oricon Style. Japanese. 2010-03-07.
  9. Web site: http://www.barks.jp/news/?id=1000054353. ja:モーニング娘。41枚目の新曲「気まぐれプリンセス」のテーマは"お尻". 2009-10-21. Barks. Japanese. 2010-03-07.
  10. Web site: http://www.oricon.co.jp/search/result.php?kbn=js&types=rnk&year=2009&month=11&week=2&submit4.x=0&submit4.y=0. ja:2009年11月第2週のシングルランキング情報. Oricon. Oricon Style. Japanese. 2010-03-07.
  11. Web site: http://www.oricon.co.jp/search/result.php?kbn=js&types=rnk&year=2010&month=2&week=4&submit4.x=0&submit4.y=0. ja:2010年03月第1週のシングルランキング情報. Oricon. Oricon Style. Japanese. 2010-03-07.
  12. Web site: Morning Musume. Kansai Telecasting Corporation. Samma no Mamma. Japanese. 2010-03-17. https://web.archive.org/web/20100309185812/http://ktv.jp/mujack/a1aona0000002ylz.html. 2010-03-09. dead.
  13. Web site: Morning Musume. Kansai Telecasting Corporation. MuJack. Japanese. 2010-03-17. https://web.archive.org/web/20100309185812/http://ktv.jp/mujack/a1aona0000002ylz.html. 2010-03-09. dead.
  14. Web site: http://natalie.mu/music/news/29304. ja:モーニング娘。「笑っていいとも！」に8人揃って登場. 2010-03-19. Natashi Inc.. Natalie. Japanese. 2010-03-20.
  15. Web site: http://news.livedoor.com/article/detail/4660117/. ja:ファッションショー「春コレ」、山本裕典の裸体サービスに女性ファンの悲鳴響く. 2010-03-15. Livedoor. Japanese. 2010-03-17.
  16. Web site: http://natalie.mu/music/news/29184. ja:モーニング娘。新垣＆光井がアルバム発売日に初バイト挑戦. 2010-03-17. Natasha Inc.. Natalie. Japanese. 2010-03-17.
  17. Web site: http://natalie.mu/music/news/25700. ja:新生モーニング娘。初の全国ツアーで"ピカッピカッ！". 2009-12-26. Natashi Inc.. Natalie. Japanese. 2010-03-06.
  18. Web site: Oricon Daily Chart Date March 16, 2010 . . Oricon Style . Japanese . 2010-03-17 . live . https://web.archive.org/web/20100326224139/http://www.oricon.co.jp/rank/ja/d/ . March 26, 2010 .
  19. Web site: http://www.oricon.co.jp/search/result.php?kbn=ja&types=rnk&year=2010&month=3&week=5&submit5.x=11&submit5.y=15. ja:2010年04月第1週のアルバムランキング情報. Oricon. Oricon Style. Japanese. 2010-03-26.
  20. Web site: Billboard Japan Top Albums: 2010/03/29 . . Japanese . 21 July 2010 . https://web.archive.org/web/20120308102845/http://www.billboard-japan.com/system/jp_charts/top_albums/11-50/page:17 . 2012-03-08 . dead .
  21. Web site: 10 My Me. Amazon.com. Amazon.jp. Japanese. 2010-03-10.
  22. Web site: 早安少女組/ (10) MY ME. G-Music. Chinese. 2010-03-27. 2010-03-22. https://web.archive.org/web/20100322192351/http://www.g-music.com.tw/GMusicProduct.aspx?ProductID=4715202216772. dead.
  23. Web site: Morning Musume – 10 My Me [통상반]]. Aladdin. Korean. 2010-03-27.
  24. Web site: Morning Musume – 10 My Me (USA Release). Yes Japan. JapanFiles. 2010-03-10. https://web.archive.org/web/20120107214848/http://www.japanfiles.com/morning-musume-10-my-me.html. 2012-01-07. dead.

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