| 1800Mattress.com | |
| Type: | Subsidiary |
| Foundation: | 1976 |
| Dissolved: | 2021 |
| Founder: | Napoleon and Kay Barragan |
| Location City: | Hicksville, New York |
| Location Country: | USA |
| Industry: | Retail |
| Products: | Bedding |
| Parent: | Steinhoff International (Mattress Firm) |
1800Mattress.com (formerly known as 1-800-Mattress, Dial-A-Mattress and Dial-A-Mattress Operating Corps) was an American bedding retailer headquartered in Hicksville, New York and famous for its ads that used the slogan "leave off the last S for savings" (since the word "mattress" has 8 letters and only 7 are necessary for the phoneword).[1] [2]
1800mattress.com was founded as Dial-A-Mattress in 1976 by furniture store employee Napoleon Barragan. His idea for the business was inspired by an advertisement for Dial-A-Steak, a business that sold meat over the telephone.[3] [4] From its beginnings as a basement operation, 1979 saw the first Dial-A-Mattress ads on television and in October 1988, Dial-A-Mattress started promoting their toll-free 800 number in broadcast ads. Having quickly eclipsed the furniture store where Barragan originally worked,[5] the company went national in 1994 and later the name was changed to 1-800-Mattress corresponding with the familiar "1-800-Mattress" jingle written by Andy Vallario, the President and chief creative officer of Media Results, Inc. Part of the company's growth was spurred by referrals and a familiarity with the brand, largely due to the catchy jingle and brand awareness.[6]
In 2005, near the company's peak when it was the leading bedding telemarketing company in the US, 1800mattress had more than 300 employees with annual sales in excess of $100 million. It had nearly 50 showrooms and 250 distributors nationwide. On March 23, 2009, 1-800-Mattress filed for Chapter 11 bankruptcy protection pending a proposed merger with former rival, Sleepy's[7] and later that year the merger was completed and 1-800-Mattress officially became 1800Mattress.com. In 2015, Sleepy's was acquired by Mattress Firm for $780 million; Sleepy's retail stores became Mattress Firm, and 1800Mattress.com remained in use. [8] In 2019, Mattress Firm appointed John Eck as its new CEO.[9] [10]
As of 2021, the 1800Mattress.com brand was retired and the website now redirects to Mattress Firm.