Alita (company) explained

Alita is a brewing company based in Alytus, Lithuania, established in 1963.[1]

Alita is one of the largest producers of alcoholic beverages in Lithuania.[2] [3] In 2004, when the state monopoly of liquor production in Lithuania was lifted, the company was privatised. In the same year, Alita acquired 95% stake of Lithuanian company Anykščių vynas, the oldest wine producer in Eastern Baltic region.[4] [5] [6]

Alita produces naturally fermented sparkling grape vines, alcoholic cocktails, ciders, vodka, brandy and concentrated fruit juice and it exports its products around the world.[1] It entered the liquors business in 1995.[7]

In 2000, the distillery released a vodka named Putin Vodka, with a red, white, and blue label, which are the colours of the Russian flag. Sold only in Lithuania at that time, a company spokesperson said that the name had its origin in the tree "putinas"[8] (the Lithuanian name for the genus Viburnum[9]).

The company was the title sponsor of BC Alita, a local basketball club, which consistently competed in the top tier Lithuanian Basketball League for all its existence, in addition to various European tournaments – FIBA Korać Cup, FIBA EuroCup Challenge, and FIBA EuroChallenge.

Notes and References

  1. Web site: About us. Alita . 25 July 2023.
  2. Web site: Delfi projektai . Netektis: mirė buvęs "Alitos" gamyklos vadovas Juozas Daukšys . Delfi verslas . 2023-10-13 . lt . 2023-10-13.
  3. Web site: "Alita" turi naują gamybos vadovą . 15min.lt/verslas . 2023-09-12 . lt . 2023-10-13.
  4. Web site: "Alita" parduoda "Anykščių vyno" įmonę . Lrytas.lt naujienos. 2012-03-02 . lt . 2023-10-13.
  5. Web site: Didžiausias "Anykščių vyno" akcininkas ketina pradėti bendrovės pardavimo procesą . 15min.lt/verslas . 2012-03-02 . lt . 2023-10-13.
  6. Web site: Informacija . Ekonomikos Ir Finansų . "Alita" už "Anykščių vyną" sumokės 25,61 mln. litų . Delfi verslas . 2004-07-08 . lt . 2023-10-13.
  7. News: "Alita" pradėjo "Geros starkos" gamybą . Delfi . 5 July 2001 . lt . 1 April 2024.
  8. Web site: Distillery launches Putin-brand vodka . . 15 September 2000. Liudas . Dapkus . 25 July 2023.
  9. Web site: Putinas (lot. Viburnum) - visagalis sveikatinantis augalasžiūrėkite video . Sodoexpertai.lt . 17 May 2022 . lt . 25 July 2023.