Áššu Explained

Áššu
Type:twice-weekly newspaper
Format:tabloid
Owner:Aviisa AS
Founders:-->
Chiefeditor:Ánte Bals
Language:Northern Sámi
Circulation:1,008 (in 2007)
Headquarters:Guovdageaidnu, Norway
Publishing Country:Norway
Issn:0805-4754

Áššu was a Northern Sámi-language newspaper published twice a week and distributed across Norway, Sweden, Finland, and Russia. In 2008, Áššu ceased publication to merge with the rival paper Min Áigi to form Ávvir.

History

Áššu (the word áššu translates into English as "glowing embers") launched in October 1993 as a rival to Min Áigi, which had launched earlier that year following the bankruptcy of the influential Sámi Áigi newspaper.[1] [2] Headquartered in Guovdageaidnu, Norway, the paper was published by Aviisa AS and co-owned by Nordavis AS.[3] Despite having a readership across Sápmi, Áššu was positioned as a more local, traditional newspaper compared to the more political and nationally oriented Min Áigi.[4]

Merger

On 27 August 2007, Áššu and its rival Min Áigi announced plans to merge to create a Northern Sámi-language daily newspaper, Ávvir.[5] A week after Áššu published its final issue, Ávvir launched on 6 February 2008, the Sami National Day.[6] Min Áigi chairman Magne Svineng stated that due to higher production costs, mergering Áššu and Min Áigi was the only way to meet the need for a daily Sámi-language newspaper with wide distribution.[7] Ávvir maintained editorial bureaus in Kárášjohka and Guovdageaidnu, the respective headquarters of Min Áigi and Áššu.

See also

Notes and References

  1. Book: Dahl, Hans Fredrik. A History of the Norwegian Press, 1660-2015. 27 April 2020. 10 February 2016. Palgrave Macmillan. London, England. 978-1-137-58026-9. 296–.
  2. Book: Solbakk, John Trygve. The Sámi People: A Handbook. 27 April 2020. 2006. Davvi Girji. Kárášjohka, Norway. 978-82-7374-203-2.
  3. Nordavis AS was owned by Altaposten, a Norwegian-language newspaper based in Alta. Altaposten also owns Radio Alta and TV Nord.
  4. Book: Ross. Karen . Playdon. Peter . Black Marks: Minority Ethnic Audiences and Media. 28 April 2020. 12 July 2017. Taylor & Francis. Milton Park, England. 978-1-351-75596-2. 179–183.
  5. Web site: Sámi mediahistorjá. se. Sámi Media History. Solbakk. Aage. ČálliidLágádus. Kárášjohka, Norway. 28 April 2020.
  6. News: Ønsker samisk dagsavis velkommen - Både Norske Samers Riksforbund og avisa Ságat ønsker en ny samiskspråklig dagsavis velkommen. A Sámi daily welcome — Both the Norwegian Sámi Federation and Ságat paper welcome the new Sámi language daily newspaper. no. NRK Sámi Radio. 27 April 2020.
  7. Web site: Samiske aviser slås sammen. 15 August 2007 . no. Sámi newspapers to merge. NRK Sámi Radio. 27 April 2020.
  8. Web site: Ten smallest Norwegian print newspapers. MediaNorway. 2020-05-04. .